News

Abi, a leading manufacturer of ready-to-cook foods, announces that the new line is targeted at a new generation of consumers who are eager to explore interesting and unusual flavors.

Sales of the new Vyazanka line—Hypers sausages—have launched across Russia. Shoppers can choose from four popular "snack" flavors: Match Sour Cream & Onion, Crush Burger, Boss Crabo, and Pizza Party. The Pyaterochka retail chain exclusively features Hypers Cola Bomb, with sales starting on May 15.

The new line is designed for a generation of consumers who are open to the unconventional and ready to choose non-traditional flavors for classic products. The compact format (four sausages per package) and attractive price point allow consumers to try all the new varieties and pick their favorites.

A special packaging design has been developed for the new Vyazanka sausage line. On the one hand, it retains the brand's wide recognition; on the other, it boldly highlights the product flavors with an edgy, youthful vibe.

The first products in the Vyazanka Hypers line:

- Hypers Match Sour Cream & Onion: tender, creamy sour cream and a zesty hint of onion—a combination everyone dreams of. A winning pair you won't want to share.

- Hypers Crush Burger: everything you love about a burger—sesame bun, juicy grilled meat, cheese, and sauce—now in a sausage. Heat it up and fall in love from the first bite.

- Hypers Boss Crabo: maximum ocean vibes, Captain! The rich taste and aroma of Far Eastern crab are now inside juicy sausages—no one will remain indifferent.

- Hypers Pizza Party: crispy Roman-style oven-baked dough, melted cheese, and aromatic spices—everything you love about pizza, now in a sausage flavor. They are 100% guaranteed to be the hit of any party!

- Hypers Cola Bomb: the light, caramel sweetness of cola in a juicy sausage—a legendary combination for those who want to experience the familiar in a whole new way.

 Denis Martasov, Marketing Director at Abi:

"Today's consumers, especially the younger generation, are looking for more than just food—they want emotions, vibrant experiences, and flavors that reflect their lifestyle. Vyazanka's Hypers is a familiar, time-tested brand that boldly reimagines classics through the lens of bold and vibrant flavors: from popular snack-inspired tastes to unconventional ones like Cola Bomb. We are confident that the Vyazanka Hypers sausage line will spark interest and a desire to try them among both young people and adults, and will also become a bright new highlight of the upcoming summer season."

Abi, a leading manufacturer of ready-to-cook foods, announces that its employees have taken part in special initiatives, while production and office spaces have been decorated with festive symbols.

For the first time, the company launched the "Witnesses of the Great Victory" initiative. As part of this campaign, employees shared stories about their relatives who are living witnesses to those historic events. In recognition, the company prepared and presented them with gifts and congratulatory letters.

Also for the first time this year, the company is hosting the "Immortal Regiment of Abi" initiative. Photos of employees' relatives who fought in the Great Patriotic War have been featured on the company's internal portal. Additionally, the grounds of ABI's facilities have been decorated with outdoor installations: 25 flags and four festive-themed art objects.

The company's traditional drawing contest for employees' children, titled "Peaceful Skies" this year, is also underway. This time, the children were asked to illustrate through their artwork why it is important to preserve peace. All participants will receive commemorative gifts, while the top three entries will be awarded special prizes.

As per tradition, Abi has joined the nationwide "St. George Ribbon" campaign. For the two weeks leading up to the holiday, all employees have been able to receive the ribbon—a symbol commemorating the heroism of Soviet soldiers in the Great Patriotic War and the military valor of all generations of defenders of the Motherland.

Tatyana Trifonova, CEO of Abi:

"Victory Day is a holiday that unites all generations of our country. We honor our history and are proud of it! Preserving the historical truth about those events is the duty of present generations. We are proud to host annual events at Abi that help us cherish and pass on this memory. Every project, campaign, and initiative dedicated to the Great Victory is a tribute to the heroism of those years and an opportunity to come together and remember the bravery, resilience, and unity of our people. I wholeheartedly congratulate my colleagues and everyone in the country on this great holiday! May peace, prosperity, and love always reign in your families. I wish you strong health, success in all your endeavors, and bright days ahead. Let us remember, cherish, and honor those who gave us our future!"

Abi, a leading manufacturer of ready-to-cook foods, announces that over 60 company employees have already been featured as the heroes of the project.

Ahead of the Spring and Labor Day holiday, the company has launched the fifth stage of the "People and Professions of Abi" project. A traveling photo exhibition will visit the company's production and office spaces, and thanks to social media posts, anyone interested can learn about these stories of professional success.

The company employs representatives of hundreds of diverse professions: production and office workers, interns, and experienced specialists. The "People and Professions of Abi" project primarily tells the story of a person through their profession. Over 60 employees have already been featured as the project's heroes.

 Tatyana Trifonova, CEO of Abi:

"The 'People and Professions of Abi' project is a story about how every employee, regardless of their position, becomes part of a massive technological process. The result of this collaborative effort is the production of hundreds of food items chosen daily by millions of people across our country.

One of the goals of the national 'Personnel' project is to create conditions for training qualified specialists who are in high demand in the labor market. Through our project, we show that a profession is not just a set of duties, but a path of personal growth, development, and career success. Every story is proof that Abi values not only the end result but also aspects crucial to a modern enterprise, such as training, growth, creativity, mentorship, and continuity. We believe that when a person finds meaning in their work, they become an ambassador for their profession, and the company is always ready to help every employee reach their full potential."

Abi, a leading manufacturer of ready-to-cook foods, announces that the brand is launching its first-ever product line in the sausage category.

Hot Stuff is introducing a brand-new product line—sausages featuring original flavors inspired by Asian and Georgian cuisines. Sales of the first product in the line, "Ajarian-Style Meat" sausages, have already launched in the Samokat online store and the Magnit retail chain. Starting April 17, "Pho Bo" sausages will go on sale at Magnit, and on April 27, the new "Sichuan-Style Meat" flavor will be introduced in Pyaterochka.

The new Hot Stuff sausage line features three products with a vibrant Asian flavor palette:

• "Pho Bo" sausages, infused with the aroma of spicy seasonings and rich broth, will be appreciated by fans of the classic Asian soup.

• "WasAbi-Chili" – sausages with a bold wasabi flavor and fiery chili heat! A daring blend of spices for heat lovers.

• "Sichuan-Style Meat" sausages are distinguished by their spicy seasonings and a mild, Asian-style kick.

The line also includes three new products charged with true Georgian character:

• "Ajarian-Style Meat" sausages deliver rich spices, a robust meaty flavor, and a warm Georgian vibe in every bite.

• "Georgian-Style Kebab" sausages feature spicy seasonings, the aroma of grilled meat, and an authentic taste as if fresh off the grill.

• "Adjika-Chili" – sausages with a spicy, pungent, and bold flavor with a Georgian character, perfect for those who like it hot.

 Denis Martasov, Marketing Director at Abi:

"Hot Stuff is pushing boundaries and conquering new heights in the sausage market, a completely new category for the brand. No visas or suitcases required, the brand is opening up Asia and Georgia: the new sausage line brings together the trendiest and most popular flavors of the continent, presented in vibrant, signature packaging. We are confident that Hot Stuff fans will gladly embrace the products in this new category, while sausage lovers will be able to discover vibrant culinary worlds in what might seem like a familiar product."

Abi, a leading manufacturer of ready-to-cook foods, announces that its laboratories conduct over a hundred tests daily on raw materials, the production environment, and finished products.

In 2025, the company allocated over 55 million rubles to ensure quality control across all stages of Abi’s production. As part of its production control program, the company regularly conducts tests at leading state laboratories, including the All-Russian Research Institute for Animal Health, the Gorbatov Federal Research Center for Food Systems, and the Research Center for Applied Metrology – Rostest.

Throughout the year, Abi’s in-house laboratories performed approximately 40,000 microbiological and physicochemical tests. The microbiological laboratory handles incoming safety checks for raw materials, monitors the sanitary condition of production facilities, and ensures the safety and quality of finished products. Meanwhile, specialists in the physicochemical laboratory control the quality of meat raw materials and packaging materials, including films, casings, and corrugated packaging.

In 2025, Abi’s microbiological laboratory successfully confirmed its competence as an accredited entity in the national accreditation system. Passing the procedure with Rosakkreditatsiya officially certified that the laboratory's management and the professional level of its specialists meet the highest standards. A key step in confirming this status was successful participation in interlaboratory comparison tests organized by the Federal Center for Hygiene and Epidemiology (FBUZ) under Rospotrebnadzor. This confirmed the accuracy, reproducibility, and reliAbility of the test results conducted in Abi’s microbiological laboratory.

Employees of the company's in-house laboratories regularly undergo external training and professional retraining at specialized educational centers: the All-Russian Research Institute for Animal Health, the Gorbatov Federal Research Center for Food Systems, the St. Petersburg Institute of Management and Food Technologies, LINKO LLC, and the Sodeystvie Training Center. For instance, in 2025, Abi specialists completed training on "Sampling in the Food Industry: Standards, Methods, and Practical Application" at the All-Russian Research Institute for Animal Health.

Olga Spiridonova, Quality Director at Abi:

"In 2025, we allocated over 55 million rubles to ensure that every stage of finished product production is under reliable laboratory control. Every day, over 100 tests are conducted across the entire production chain, and our employees regularly confirm their qualifications at the country's leading institutes. Thanks to this, consumers receive a safe product of consistently high quality, produced in accordance with the most modern standards."

Abi, a leading manufacturer of ready-to-cook foods, announces that 54 of its employees hold the title of Honored Donor, including 40 who have been awarded the title of "Honored Donor of Russia."

In 2025, 2,228 Abi employees donated blood for medical institutions.

Since 2010, Abi has been organizing the "Donor Day" campaign in partnership with the Vladimir Regional Blood Transfusion Station. The station visits the company's facilities four times a year, allowing around 200 employees to donate blood on-site. As a result, throughout 2025, the majority of donors—over 2,000 employees—visited permanent blood donation centers independently, also contributing to the replenishment of the national blood bank.

Over the 16 years of the campaign, the station has visited the company's facilities 46 times. Over this period, the total volume of donated blood has reached 783 liters—a significant contribution to helping patients in need of transfusions.

 Yulia Volkova, HR Director at Abi:

"Abi has been supporting blood donation for 16 years. The 'Donor Day' campaign has become an integral part of our corporate culture and social responsibility. The mobile blood drive format allows us to accommodate about 200 employees a year. At the same time, we are proud to note that the donor movement at Abi today already involves over two thousand participants. We see how a simple gesture—donating blood—turns into a tradition that inspires thousands of employees. We are convinced that such reach and engagement show that people do this out of a sincere desire to help."

Abi, a leading manufacturer of ready-to-cook foods, announces that specialists in labor market management and employment have toured the company's facilities.

On April 9, 19 labor market and employment management specialists from two African nations visited the Starodvorskie Kolbasy production facility and Abi's Central Warehouse Complex. During the visit, the guests were introduced to the plant's operations, and Abi shared its expertise in organizing occupational health and safety and implementing modern tools for preventing workplace injuries.

As part of the visit program, the specialists toured the Starodvorskie Kolbasy plant, which produces sausages supplied to all regions of Russia and exported to nine countries worldwide. The guests were shown the facility's full production cycle, including the meat grinding, forming, cooking, smoking, and packaging areas.

During the tour of Abi’s Central Warehouse Complex, special attention was given to how working conditions are organized for warehouse staff in low-temperature environments. Operating 24/7, Abi’s multi-temperature warehouse features two distinct zones for storing chilled and frozen finished products.

The visit took place as part of the professional retraining program "Labor Market and Employment Management" for representatives from Burkina Faso and the Republic of Burundi. The program is being implemented by the Financial University under the Government of the Russian Federation in collaboration with the Federal Service for Labor and Employment.

 Olga Antipova, Deputy CEO for Human Resources and Organizational Development at Abi:

"It is a great honor for us to present our occupational health and safety, training, and employee development systems to our international colleagues—systems we have been building at Abi for many years. We firmly believe that high standards for working conditions and the continuous professional development of our staff are not just a matter of social responsibility, but a key driver of the company's sustainable growth. We are delighted to share our expertise through international educational programs currently being implemented in Russia, and we see this as a vital contribution to the development of global professional communities and the strengthening of business ties between our countries."

Abi, a leading manufacturer of ready-to-cook foods, announces that fourth-grade students from a local gymnasium visited the company as part of its career guidance program.

In March, students from Gymnasium No. 39 in Vladimir visited Abi. The schoolchildren were shown how the company's microbiological laboratory and Central Warehouse Complex operate. Since the launch of the project, ABI has hosted over 200 students from schools in Vladimir, as well as from School No. 9 in Gus-Khrustalny.

In addition to tours of the company's production facilities, the "Lessons with Abi" project introduces students to the wide variety of professions involved in creating products at various stages. For older students, the focus is on the specialized and higher education required to become a sought-after specialist and join the Abi team.

 Yulia Volkova, HR Director at Abi:

"In the short time since the launch of the 'Lessons with Abi' project, we have already met with over 200 schoolchildren, and each time we see how genuinely interested the kids are in the world of food production. Feedback from teachers and parents confirms that such initiatives help children not only broaden their horizons but also make informed decisions about their future careers. We believe that it is in childhood that dreams are born, which become a powerful stimulus for engaged learning and further career development. We hope that 'Lessons with Abi' is not just about tours, but a step toward helping every child find their calling and build a successful professional path."

Abi collaborates with leading educational institutions in the region, organizing information sessions and tours. During the 2025-2026 academic year, the company continued its joint educational programs with the Vladimir Branch of the Presidential Academy and Vladimir State University. In the fall of 2025, Abi and the Vladimir Economic and Technological College (VETC) announced the launch of the second cohort of the educational program in "Technology of Animal-Derived Food Products."

Abi, a leading manufacturer of ready-to-cook foods, announces that a total of 24 units of equipment will be delivered to its production facilities between 2024 and 2026.

Abi's total investment in acquiring automated and robotic systems will amount to 1,005 million rubles over the three-year period. In 2026 alone, the company has signed contracts worth 314 million rubles for the supply and commissioning of eight units of equipment.

Automated lines and robotic systems are being implemented across various stages of production at Abi facilities, ranging from packaging to stacking finished goods into corrugated boxes for shipment to consumers. In 2026, the company will fulfill several long-term equipment supply contracts.

For instance, this year the company plans to complete a contract for the supply and commissioning of a robotic sausage-packing line at the Starodvorskie Kolbasy production facility. This marks the first sausage-packing robot developed and manufactured in Russia, specifically in Orenburg.

In 2026, the Myasnaya Galereya plant is scheduled to commission a robotic system designed to pack trays of fully prepared products—such as Chebupeli and chicken nuggets—into boxes. A Russian company based in the Moscow Region is handling the manufacturing, delivery, and commissioning of this equipment under the contract.

Tatyana Trifonova, CEO of Abi:

"Implementing automation and robotics is not just a technological upgrade; it is a strategic necessity for the sustainable development of any modern company. It guarantees our continued market relevance, competitiveness, and steady growth. Automation frees employees from routine tasks, allowing us to reallocate our workforce to more skilled roles through retraining, which in turn drives professional development.

Abi, a leading manufacturer of ready-to-cook foods, announces that young parents at the company receive financial payouts as part of a comprehensive family support program.

In 2025, 450 children were born to Abi employees. The company's birth rate increased by 21% compared to 2024 (373 children). At Abi, financial payouts are provided upon the birth or adoption of a child.

Throughout the year, the company organizes events for children and their parents, and partially reimburses the costs of summer health camps. By September 1st, Abi presents back-to-school starter kits to employees whose children are starting first grade, and at the end of the year, gives New Year's gifts. Starting in 2026, the company will provide an additional three paid days of annual leave for parents of large families.

Abi is included in the list of systemically important enterprises of Russia and is one of the largest employers and taxpayers in the Vladimir region. In 2025, the company's total tax payments and insurance contributions exceeded 9 billion rubles.

Tatyana Trifonova, CEO of Abi:

"The increase in the birth rate among our employees is not just a demographic indicator, but a profound reflection of their trust in the future. StAbility, social support, and predictable working conditions create the foundation upon which people make the decision to expand their families. The fact that 450 children were born to our employees in 2025 is a significant source of pride. It confirms that Abi is not just an employer, but a reliable partner in life's most significant milestones. This growth motivates us to continue developing our family support programs and to maintain the level of confidence in the future that our employees feel today."

Abi, a leading manufacturer of ready-to-cook foods, announces that the event was attended by over 200 guests, including company employees and their children.

The festival, held at the Zagorodny Culture and Recreation Park in Vladimir, was attended by employees and their children from both the company's production facilities and offices.

A packed program was prepared for the guests. Employees and their children could try their hand at unusual sports competitions: a felt boot relay race, tennis with giant inflatable rackets, bathtub bobsled races, teapot curling, and the traditional tug-of-war. In addition, the company organized sleigh rides and prepared delicious treats for all participants.

The celebration concluded with a ceremony sending wishes into the future. All event guests wrote messages to be placed in the "Abi Time Capsule." Participants expressed their hope to reunite in the same group in 2046, open the capsule, and read their messages.

 Yulia Volkova, HR Director at Abi:

"Joint family and sports events are an important tool for team building and supporting work-life balance. Our experience in organizing such festivals shows that employees return to their tasks with renewed energy, better moods, and a deep sense of belonging to the company. As a leader in the national ESG rating, Abi continues to actively implement support measures for employees with children. We believe that what we do today for our employees and their families is an investment in our shared tomorrow."

To support employees with children, Abi implements a number of social projects. On a regular basis, the company organizes various events for the children and their parents, ranging from sports and entertainment to educational activities. Every year, Abi partially reimburses the cost of summer camp vouchers and gives gifts to employees' children for Back-to-School Day and the New Year.

Abi, a leading manufacturer of ready-to-cook foods, announces that the brand's new line includes both classic loaves—including fixed-weight loaves with a cut end—and pre-sliced formats.

The Vyazanka brand has launched three new products in the smoked sausage category. When developing the line, special emphasis was placed on achieving a refined, unique taste in every product. Vyazanka Premium products are already available to Samokat online grocery shoppers (Finnish Cervelat, pre-sliced), Lenta supermarket chain customers (Nutty Cervelat), as well as retail customers across Russia.

The Vyazanka Premium line is designed for those who love to cook and set the table for guests, creating a restaurant experience right at home. The elegant packaging design sets the new products apart from competitors and attracts consumer attention. The brand's team is already working on expanding the line and preparing to introduce new products in traditional categories, such as frankfurters, as well as in completely new food categories for Vyazanka.

The line features three products with nutty notes:

• Finnish Cervelat – a traditional smoked boiled sausage with a refined, slightly sweet aftertaste of pine nuts.

• Nutty Cervelat – a classic semi-smoked sausage with a rich walnut flavor.

• Balyk-Style Smoked Boiled Sausage – a delicacy sausage with a deep, distinct nutmeg flavor.

 Denis Martasov, Marketing Director at Abi:

"Expanding the Vyazanka range allows our consumers not only to try new flavors with nutty notes but also to choose the perfect format for every occasion: a traditional loaf or ready-to-serve slices. For this line, we have created unique recipes using premium meat and distinctive blends of spices and seasonings to give the products a refined yet mild and memorable taste. We are confident that our new products will not only delight brand loyalists but also attract a new audience of connoisseurs and gourmets—those who turn family dinners into true culinary events."