Our mission and values
Abi’s mission is to be the leader in the meat food market in Russia and the CIS by launching and promoting nationally recognized consumer brands. Our mission – set new standards in all categories of our presence.
Benefits of Abi
Unique brands
Unique consumer brands in different categories of convenient and easy-to-prepare food
Taste
Persistent taste and high quality of all products
Understanding
Understanding our consumers
Reliability
Reliable national company that is constantly evolving
Stability
Result-oriented established business control system
Creativity
Progressive marketing, creativity in product, naming, packaging and communication solutions
Our values
Results
Responsibility
Competency
Reliability